Creating iOS apps begins with clarity: identifying the target users, defining the app’s purpose, and selecting the scenario to address in the initial release. A thorough discovery phase helps set the MVP scope, choose an appropriate architecture, and avoid features that seem impressive on paper but don’t enhance actual usage.

After the foundation is in place, attention turns to the interface behavior, performance, and stability across various iPhone models and iOS versions. Consistent navigation patterns, careful state management, and well-planned integrations (payments, authentication, analytics, backend APIs) streamline maintenance and scalability after the App Store release.